Call us today, book an online meeting , or send us a message. Buy Now. Hyun Lee December 30, Share This Post. Share on facebook. Share on linkedin. Share on twitter. Share on email. Below is detailed description of how a Klout Score is determined. Link your social networks to your Klout account, and watch your score steadily climb. You should also make your linked accounts public. Your True Reach is a measure of people who not only follow you and friend you, but who actually engage with the content you produce.
To increase your True Reach, you must build online relationships with people. The easiest way to do that is by talking to them—responding to their content, asking them questions, or commenting on their profiles.
Klout says that it never punishes users for interacting with people who have lower Klout scores, so you should try to talk to everyone when you have the chance. Ask them additional questions. Be enlightening, funny to get their attention. The more followers someone has, if they then talk about you, your Klout score will undoubtedly go up. And this is probably why more and more employers are now looking at Klout scores before recruiting. Now, you may say that since you are not on Klout, you do not have a Klout score and are thus safe from inquisitive potential employers.
Because if you have a public Twitter account, your Twitter data is available to Klout and everyone else. And Klout generates a Klout score for you which is visible to any Klout user. While you may never even have heard of Klout, your, shall we say more tech-savvy and nosy friends may well know what your Klout score is.
As may potential employers. By signing up to Klout, your Klout score will no longer be a secret to you. More importantly perhaps, you can also then try to boost it.
But you can also actively work on boosting your Klout score. Develop relationships with high-Klout people as they may propagate and thus increase the reach of your tweets, for instance. In other words, a low Klout score may well mean that you are more interesting to many followers. All in all then, there are upsides and downsides to focusing on Klout scores. According to Aral, a viral campaign needs both.
Easily susceptible users tend not to be influential, and influentials tend to be quite stubborn. The trick is finding a population that has enough influencers to spread the message to enough susceptible users.
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